This company, known for high-end living room interiors and custom residential upgrades, wanted to expand its client base and dominate their local market. Their goal was to secure a predictable flow of quality homeowner inquiries while boosting revenue through targeted advertising
Performance Snapshot
Efficient Lead Generation: Video campaigns produced leads at $22 CPL, with an overall campaign average of $28.
Pipeline Expansion: Homeowner inquiries for living room renovation projects grew steadily within the first 60 days.
Revenue Increase: The consistent lead flow translated into new contracts and strong month-to-month revenue growth.
Project Type
Paid Digital Media
Sector
Luxury Living Room Remodels
Solution Stack
Meta Ads, Creative Design, Funnel Development
Objective
Attract More Homeowners and Increase Revenue
Prepared To Build Predictable Growth?
Looking to hit bigger numbers and finally build predictable growth?
Where They Struggled
Despite a reputation for craftsmanship and design, the company relied too heavily on word-of-mouth. With no structured lead generation system, projects were inconsistent, leaving gaps in their pipeline. They needed a digital-first approach to capture attention, generate qualified inquiries, and secure more living room renovation contracts.
How We Executed
Showcase Campaigns
We launched highly visual ads on Facebook and Instagram featuring before-and-after living room transformations to connect emotionally with homeowners.
Creative Testing
Split testing across ad formats and messages helped us identify what resonated most. Carousel ads performed well for storytelling, while short videos captured attention quickly.
Refinement and Scaling
We continuously optimized budgets, refreshed creatives, and refined targeting to lower costs and keep engagement strong month over month.
Results Achieved
The strategic overhaul yielded remarkable results swiftly:
Efficient Lead Generation: Video campaigns produced leads at $22 CPL, with an overall campaign average of $28.
Pipeline Expansion: Homeowner inquiries for living room renovation projects grew steadily within the first 60 days.
Revenue Increase: The consistent lead flow translated into new contracts and strong month-to-month revenue growth.
Establishing authority in the luxury living room remodeling niche wasn’t easy. With data-driven targeting, creative experimentation, and ongoing campaign improvements, the business successfully built a predictable flow of high-value projects and a strong digital footprint for the future.